Clients: Macmillan Cancer Support, Breast Cancer Campaign, PDSA and the National Housing Federation.
Red Letter regards PR as an essential component in any communications strategy. Our PR consultant, Rachel Garnett, draws on 15 years of national journalism experience, aimed at helping charities and not-for-profit organisations to maximise their national potential press potential, to reach new audiences and to increase their coverage.
Clients have included Macmillan Cancer Support, Breast Cancer Campaign, PDSA and the National Housing Federation. She has contributed to the Daily Mail, Sunday Express, Essentials, Stylist, Woman, That’s Life, G2, Company and Glamour.
Her PR services cover: working with charities to extend supporter bases; developing creative ways to gain national coverage – newspapers and consumer magazines; bespoke media training to help organisations reach wider audiences or to maximise the benefits of corporate partnerships; helping organisations start their media coverage strategies; recruiting the most resonant and press-friendly case studies; exploiting the ever-growing potential of social media; and recruiting and building celebrity support.
Emma Guise, Macmillan Cancer Support’s Head of Media: “Rachel developed Macmillan’s consumer and features profile, even getting us a free media partnership with a big national magazine and helped establish us as the go-to organisation on many issues with national journalists. Her in depth knowledge of consumer media in particular is invaluable and she has a real flair for spotting and securing a great media opportunity. Rachel is creative, professional and really understands how to deliver inspiring and impactful media coverage to help achieve an organisations ambition.”
Anna Brosnan, Head of Media, Campaigns and Digital at the National Housing Federation: “We really enjoy working with Rachel. She keeps us ahead of the rest when it comes to gaining coverage. Rachel knows exactly what the media want. Her media training for us was fantastic – very insightful and incredibly helpful.”